During my internship
@Hunt Branding I was tasked with creating 3D graphics for Value Square, an asset management company.
The brand's visual identity had already been established by Hunt, but I identified an opportunity to enhance the logo by transforming it into a coin, aligning with the company's focus on asset management.
My goal was to render the coin as realistically as possible, paying attention to intricate details like ridges and scratches. Achieving a lifelike appearance required a deep dive into understanding realistic lighting. I sought out tutorials and gathered additional knowledge to overcome the challenges I encountered during the process.
I developed two main scenes: one featuring an animation of coins being flipped, the other showcased a spinning coin, adding dynamic movement to the graphics. These animations aligned seamlessly with the brand's essence and purpose.